Ad Making

No. of Participant/s:                        1-2

Theme:                                   Domestic Tourism Promotion for Economic Prosperity in Pakistan


  • Duration of the Ad would be minimum 30 seconds and maximum 90 seconds
  • The Ad should be in English or in Urdu (with English subtitles)
  • All submissions must be the original work of the participants
  • All submissions should never have been previously presented in any competition before
  • Participants should have the permission to use any content before including in the Ad
  • External footage from TV or internet will not be allowed to incorporate in the Ad
  • For music and background score, use of a royalty free music will be appreciated
  • Use of abusive language and objectionable content in the Ad will be strictly prohibited
  • Ads will be judged on the basis of Relevance to the Theme, Creativity, Execution, Appearance & Overall Impact and Technical Skills including Camera Work & Video Editing
  • A 250 word description should be sent alongwith the ad
  • Ad shall be written on a CD/ DVD in WMV, AVI, MP4, MPEG or MOV format & will be sent to the NYC Management Team before the deadline of Trials/ Registration
  • Pakistan in general or any of its province in particular, should be taken for the theme
  • The submitted material/s will become the property of NYC Management Team

Project of
Directorate of Youth Affairs
Government of Khyber Pakhtunkhwa
Consulting Partner


Liaison Corporation
Facilitating Partner


Awareness & Prevention Wing,